The idea for a building for alumnae emerged in 1920 as President Samuel Page Duke considered the needs of a growing campus. He became president in August 1919, as the first World War and global pandemic were still winding down and disruptions persisted. The Harrisonburg Normal School (formerly the State Normal and Industrial School for Women at Harrisonburg), which had closed temporarily during the pandemic, was bursting again with new students. The young women came from all over Virginia, eager to gain the kinds of skills and knowledge needed to join the workforce, which desperately sought women workers to replace men in all kinds of fields. Duke need funds for everything: dormitories, classrooms, offices, and even the social spaces so necessary for student life. The Alumnae Association quickly stepped in to help raise money.
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